PRODUCT DESIGN
Alessandro Simone – Movement of Change
by Alessandro Simone
The consequences of climate change are becoming increasingly important and time is running out to act. Protests are taking place on the streets and online through the promotion of information, media and visual content. Movement of Change has been developed to explore new protest tools to raise awareness of the climate emergency. The project links outdoor sports with climate propaganda to create unusual ways of spreading messages by collaborating with a growing community strongly connected to the natural playground and its protection. Movement of Change is a series of technical tools for sports that use athletes’ performances to create powerful visuals, shaping a community to protect what is, for some, a playground but above all our home.
