Gabriela
Jaime

Projects

Gabriela Jaime – Fabrikaat

TYPE DESIGN

Gabriela Jaime – Fabrikaat

by Gabriela Jaime

Fabrikaat is a sans-serif typeface that breaks from the traditional Swiss neo-grotesk genre. Its curves, translated from steel to vector, vary in width from Condensed [0] to Regular [4] to Wide [8]. A monospace cut, incorporating features from its proportional siblings, serves as a text style for small sizes. Fabrikaat is inspired by manipulating rigid materials and analyzing the resulting curves, focusing on deformation and tension. Like the exploration of shaping stiff materials, Fabrikaat’s curves have a mechanical feel. Smooth transitions between flat and curved forms are achieved through a stylistic set designed to facilitate movement along the design space. This adds character and rhythm to a sturdy, mechanical typeface, allowing versatile application across media and font sizes.

Wallace

TYPE DESIGN

Wallace

with Kai Bernau

Wallace is a semester project by Gabriela Jaime and Pauline Heppeler, developed during the course “Tools Make Shapes”, led by Kai Bernau. “We worked with the metaphor of dancing and how our body behaves when it moves. This led to experimentation with two types of mechanisms; the first prototype followed the scissors logic, while the later one (and final) followed the compass logic. This typology of object allowed us to translate dance movements like spin and pivot, drag and drag across (sliding along the floor) onto an open typographical stroke and structure. It was important for us to show the coordination and movement of two that becomes one – hence we chose to maintain the final output as an open stroke typeface.”