Julia Born

Julia
Born

Enseignements

TYPE DESIGN

Coline Besson – Girlz – They Gave Us Pink Let Us Make It Powerful

with Kai Bernau, Julia Born

This editorial project embraces a new interpretation of the stereotypes of Femininity. The conscious reappropriation of its attributes becomes an act of awareness, subversion and empowerment. As a woman, being dissonant, allegedly vulgar and girly is a way to disrupt and challenge the established order and the agreed expectations of society. The publication gathers and highlights the works of a variety of female artists for this cause. It also features a custom-made font, Courtesy, with a neo-kitsch display cut that plays with proportions and consistency and a reader-friendly text cut – both sharing specific and sharp features. Finally, a monospace version allows for more freedom in compositions. It is used where traditional typesetting would favour italics.

TYPE DESIGN

Elena Baranowski – Speira

with Julia Born, Radim Peško

This publication connects fashion with type design by simultaneously presenting the Russian Doll couture collection (Autumn/Winter,1999) and the Speira variable typeface family. The project juxtaposes photographic and typographic elements, visualising similar approaches to shapes, layers and proportions. Designed with particular attention to the interaction between the different weighs, the typeface family evolves and transforms from thin to bold, affecting the tone of the overall typeface. The typographic exploration includes several weights and corresponding italics, offering multiple typesetting possibilities.

TYPE DESIGN

Noam Benatar – Ktura

with Julia Born, Alice Savoie

Ktura is a biscriptual, humanistic Slab-serif, Hebrew-Latin type family aimed for use as a text and title face. It includes nine cuts for both scripts, with four upright and corresponding italic text weights, and a display cut for titles. Ktura was designed following research on the way in which multi-script typefaces, specifically Hebrew-Latin ones, should be designed. The design process emphasises the idea that the understanding of the cultural background of each of the scripts is a crucial part in the design of multiscriptual typefaces. By experimenting with notions of contrast, proportion, white space and more, a comprehensive solution is introduced in the design which allows the typeface to work optimally in different environments where an intersection of the scripts occurs.

TYPE DESIGN

Rongyi Tang – Veil

with Julia Born, Alice Savoie

Imagine a remarkable companion who remains by your side every hour of the day, responding to your every whim, seamlessly blending cuteness with sensuality, someone who never cheats or lies. Would you be enticed to embark on a date with such an ideal partner? What if that companion happened to be an egg timer? This project delves into the profound themes of human connections, loneliness and the nature of love in an era dominated by digital advancements. Through the unconventional concept of marrying inanimate objects, Rongyi presents a narrative that is both absurd and humorous, inviting the audience to ask a fundamental question: where do we truly invest our emotions?

TYPE DESIGN

Norma Elzoghbi – Nostalgic Futures

with Julia Born, Alice Savoie

This magazine aims to deconstruct, reinterpret and question Eastern and Western narratives through two distinct lenses: the West in the eyes of the East and the East in the eyes of the West. In a globalised and multi-cultural world, understanding identity disputes has become a crucial issue to end patterns of cross-border misrepresentations. It challenges the notion of “the other”, by documenting past, current and speculative future conflicts. Rather than persuading people, it conveys news from a two-sided narrative, acting as a cross-cultural bridging mechanism. It features a network of international contributors: writers, photographers and researchers. This project showcases my identity as an Lebanese/American, who belongs neither here nor there.

TYPE DESIGN

Labour Tool Product

with Julia Born

“Labour, Tool, Product” is an editorial project, self-initiated by Samira Schneuwly. The book explores the universal profession of farming, its evolution and the technologies and possibilities associated with it through carefully curated images from ETH Zürich’s online image archive and excerpts from her great-grandfather’s and grandfather’s inventory books.

TYPE DESIGN

Janis Gildein – How to Hide, Being Present,

with Julia Born, Alice Savoie

Published between 1943 and 1967, “Der Kreis” was one of the first gay magazines in Switzerland, whose network grew internationally. As an editorial platform it developed a position and a visual language for the gay community. A contemporary look at the magazine raises questions about the origins of queer culture and its relationship with notions of visibility, i.e. being recognisable while remaining hidden. hello@janisgildein.de http://janisgildein.de

TYPE DESIGN

Jin Lee Kyung – No one has yet seen a letter as it really is

with Julia Born

No one has yet seen a letter as it really is. When the letters have volume and are seen in different perspectives, new form and meanings arise. The letters started with sculptures and were flattened again from different angles. This transition from a three-dimensional construction to a two-dimensional surface enriches the letter’s architectural potential. The resulting shapes are defined by the behaviour of each material.

TYPE DESIGN

Benedek Takács – Miniatűr Utópia

with Kai Bernau, Julia Born, Roland Früh

Miniatűr Utópia is a modular travelling exhibition introducing Hungarian miniature books made during the Soviet era in Hungary. The project goes hand in hand with a detailed research that includes interviews with members of the miniature book society.