PRODUCT DESIGN
ECAL X HORGENGLARUS The Future is... Older
by Youssef Bassil, Meri Hozumi, Altamirano Castro Eduardo, Sofia Biondi, Gabriella Duck Garnham, Louis Ferraz, Justus Hilfenhaus, Clémentine Merhebi, Fanny Marrot, Lilian Onstenk, Aurelia Pleyer, Antonio Severi, Loïs Weber, Yichen Wu, Tom Jacquérioz
Who will we be? What will we need? How will we live? What will design offer? “Between 2015 and 2050, the proportion of the world’s population over 60 years will nearly double from 12% to 22%.” — World Health Organization Led by Tutor Sam Hecht and completed by first-year students of ECAL Master Product Design with input from the senior-lab, this project presents a range of objects designed for Horgenglarus that cater to the growing population of elderly users. The aim of these objects is to challenge the stereotypes associated with this frequently medicalised category, while leveraging Horgenglarus’s extensive expertise in wood-based craftsmanship.