Visual Identity

Visual Identity

During the visual identity course, the 1st year Graphic Design bachelors had to realize a communication project around a district where they live.

Studio project (2024) by Clara Besson, Joe Bionda, Finn Brigatti, Alexandre Carruzzo, Maeva Chanson, Simon Cossy, Carolina Crivelli, Da Silva Romão Caroline, Siméon Dubuis, Clea Dunand, Alice Gillioz, Jonas Hochet, Clara Hoya, Noa Jetzer, Darina Komm, Mattias Koskinen, Nadia Laprés, Maxime Manera, Amélie Matthey, Joanna Metz, Eliott Mouissat, Gabriel Polgar, Korakot Unasit, Léa Verboux, David Zwicker

Assistants
Louis Roh
Department Visual Communication
Graphic Design - Media & Interaction Design - Photography
Know-how
Visual identity, Editorial

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Les nouvelles armoiries contheysannes

Personalisation catalog


The aim of this catalog is to give all residents of the village of Plan-Conthey the opportunity to design their own coat of arms.
6 stages of personalization are detailed, each one representing a category of motifs specific to the design of a coat of arms.

By Alexandre Carruzzo

Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne
Alexandre Carruzzo - Les nouvelles armoiries contheysanne

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Temps qui passe

Research & video


This project explores the theme of the passage of time through a black-and-white edition. Illustrating an entire day, from 6:01 a.m. to 5:59 a.m. the following day, it plunges us into the heart of activity on Rue de la Gare. In parallel, a companion edition highlights an old Volkswagen van that has been parked on the street for years, creating a contrast between the constant movement of passers-by and the immobility of the vehicle. This project encourages us to reflect on the notion of time, movement and immutability in our daily urban lives.

By Maeva Chanson

Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps
Maeva Chanson - Temps

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IMG_6344.jpg

FC Liaudet pial

Graphic research 

When I moved into my neighborhood, I quickly got to know my neighbor: Liaudet Pial. Liaudet Pial SA is a plumbing company, a water purification company, a pipefitting company - in short, a company that does all sorts of things involving big, noisy trucks. After immersing myself in their world, I realized that the company had a soccer team playing in the Ligue Romande de Football. I then tried to imagine what this team's visual identity might look like, should it one day miraculously become excellent.

 

by Simon Cossy

Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial
Simon Cossy - FC Liaudet Pial

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En construction

Research & poster


In this edition, a reinterpretation of a street under construction is presented. By imagining construction tools and an alternative outcome - innovative buildings - a new universe is explored through collages and future projections, offering a new perspective on urban visual identity.

By Clea Dunand

 

Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève
Clea Dunand - Rue de Genève

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MattiasVignette.jpg

real district

Camo & research 

Real District is a visual identity project for the Route des Monts neighborhood in Le Locle.
Because of the layout of the buildings and windows, as well as being one of the only young people in the area, I feel indiscreetly observed. So I developed a range of camouflage materials to blend in with the neighborhood's various settings.

 

By Mattias Koskinen

Mattias Koskinen - Camo
Mattias Koskinen - Camo
Mattias Koskinen - Camo
Mattias Koskinen - Camo
Mattias Koskinen - Camo
Mattias Koskinen - Camo
Mattias Koskinen - Camo
Mattias Koskinen - Camo
Mattias Koskinen - Camo

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Balade

Research & video
 

A project on the visual identity of a place that brings together different shots of the lakeside. A pleasant place, with a horizon full of subtlety. The landscape is reinterpreted using color palettes and simplified forms to lend a peaceful touch to the environment. At the same time, it adds a poetic touch to the editorial stroll.

By Korakot Unasit

 

Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade
Korakot Unasit - Balade

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